Noah Hunter Dorsey offers a course called “Upgrade Your Shopify Store” which aims to help Shopify store owners improve their online businesses. The course provides step-by-step instructions and practical advice on how to optimize and enhance various aspects of a Shopify store, including website design, product pages, user experience, and marketing strategies. The ultimate goal is to help store owners increase their conversion rates, drive more traffic to their websites, and ultimately grow their businesses. By completing this course, students will gain valuable insights and skills to take their Shopify store to the next level.
Module 1: Strategy – Noah will cover high-level strategies for creating a successful Shopify store, including lessons on branding and psychology, creating offers, product offerings, themes and branding, and seasonality.
Module 2: Homepage – This module focuses on optimizing the homepage, which is the most visited page on your site. Noah will provide templates and frameworks to turn curious visitors into shoppers, with lessons on layout, banner, navigation, free gifts, social proof, products and collections, and copy.
Module 3: Product Page – This module is all about building high-converting product pages that turn shoppers into customers. You’ll learn about familiarity and setup, product images, name and description, social proof, shipping and offers, discounts and upsells, buy now pay later, long copy, urgency, FAQ’s, and recommended products.
Module 4: Checkout – In this module, you’ll learn how to optimize your checkout system to minimize abandoned checkouts, increase conversions, and boost average order value with upsells. You’ll cover lessons on express postage and aftersell.
Module 5: Customer Experience – The final module focuses on optimizing the customer experience to increase visitor satisfaction, trust, and sales. You’ll learn about site speed, contact us, live chat, and terms and conditions.
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